Archive for May, 2007

How Treating Your Online Fans Well Can Pay Off

Great blog about Wilco and how they treat their fans:

http://www.onlinefandom.com/archives/how-to-relate-to-your-fans-online/

The good news is that this has paid off. A follow-up blog shows us the results of treating your online fans well:

http://www.onlinefandom.com/archives/rightly-rewarding-wilco/

Right now, Wilco’s album is #4 on the US Charts, #7 in Norway, #9 in Canada and top 40 in Sweden, Germany, Spain, Ireland and the UK. Why? Because they treated their fans with trust, gave them a few freebies, communicated with them and then asked them that in return, they buy the album. And they did.

It seems so simple doesn’t it?

From Trent Reznor Himself

I just read that Nine Inch Nails’ album has only sold a little over 300,000 copies so far? Can anyone verify that? Because if that’s the case, that seems like a HUGE indicator that something is completely wrong with the industry.

At least Trent Reznor thinks so…

“It’s a very odd time to be a musician on a major label, because there’s so much resentment towards the record industry that it’s hard to position yourself in a place with the fans where you don’t look like a greedy asshole….

“That’s also why you don’t see any label people here, ‘cos I said ‘F— you people. Stay out of my f—ing show. If you wanna come, pay the ticket like anyone else. F— you guys”. They’re thieves. I don’t blame people for stealing music if this is the kind of s— that they pull off.”

Read the full article below:

Trent Reznor Q&A